when design gets scary, you get a flying stealth bike or a bat on wheel

Monthly Archive for October, 2007
If it looks familiar, the number in the headline is STC Singapore’s telephone numbers.
IDA Singapore is going to allow fully numeric domains with registration process to start on Nov 2 and a bidding process to follow.
Bids for single digit numbers will start at SGD40,000 and the eight digit numbers (like the office’s numbers) starts at SGD200.
One of the staple of graphic design is that you are able to tell instantly how old is a brochure or any piece of printed material for that matter. That is usually because either the design is rather trendy or inadequate. It is usually easy to tell by the typeface of the moment and the pictures (stock images) what was done when. So most of the time when you look at old brands either they became obsolete,
even Paul Rand’ s logo for UPS got old at some point, or hold some sort of style that is timeless because not anchored in a specific design trend, or stand up by its own. I would think of the old westinghouse logo, the GE logo. then are those that look old but still have a cachet of some sort because either it still look graceful or so simple it has this business naiveté of the old time. this is the latter I came across this morning on the way to the office.

The following maths question came out in the recent Singapore Primary School Leaving Examination (PSLE) which are for 12- years-old.
NB: You cannot use algebra to solve the question, only via arithmetic methods.
Shop A has 156kg of rice. Shop B has 72kg of rice.
After both shops sold an equal amount of rice, the ratio of rice that shop A has to that of shop B is 4:1.
Find the amount of rice sold by the shops.
Answer
So far the only method I could come up with is to start using the 4:1 ratio.
You can start listing all multiples of 4:1, 8:2, 12:3 to a max of 156:39 and you start subtracting from the original amounts till you get the difference to be equal.
When you come to 112:28, 156-112=44 and 72-28=44, hence the answer is 44kg.
Since a few weeks the nyc cab fleet is arboring a new “logo” on their door, i have to figure out if it wasnt better before.
quite frankly i keep looking at it, its not looking better everyday. Okay they tried to use the subway line and put the T knocked out in a circle like i am taking the taxi line? wow, apparently i am not the only one to be a pissed off creative if i read the New York times blog page on this matter
Want to learn about pr promo and marketing? just spot the street promos and figure out what makes it memorable or not. This morning on the way to the agency, i spotted the jamba juice promo, nothing special, handing away strawberry smoothies sample. I appreciated the bathrobe outfit rather than the traditional tshirt.
Although they could have pushed it further and have the guy bare naked under the bathrobe wearing flip flop.
But they chickened out. I’ll put it on the New york City morning rain.

After an intense 4 months of back and forth with the client in India, the site is now up and available to the enterprise World. Despite having seeing it too many time, i have to admit, this site looks good when you have a quick surf-thru experience, the team did a great job on this.
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