Monthly Archive for March, 2009

Logo Trends 2009

I found the list and the reviewed it by category here

We did the Origami version for Applied Technology. As for the puzzle, we sort of did that for the Proclub 2009 web site with the elephant.

As for typography, we did that for Sp:)ak, last year. As for Patchwork 70′s, I am sure we can do that somewhere down the line.

Psychedelic Pop BackgroundsOrigamiTactile LogosArabesqueClassic ModernismPictogramsThe Geometry Lesson

Got Balls?

Thinking of using a sphere for your next logo? Don’t.

sphereslookalikes

Row 1 - Saba, Vortex, X-box, Football Federation Australia, Croquet
Row 2 - Globe, Mazda Wildlife Fund, Symantec, ASB Community Trust, Blademill
Row 3 - BT, Worldconference against Racism, Barclaycard, Google Chrome, Plaxo
Row 4 - Gloffer, Sony Ericsson, Synergy, Mundo, Alcatel-Lucent
Row 5 - Statkraft, Wikipedia, Utility Metals, 8-ball Music, Earth System Governance
Row 6 - Playstation Network, Sleeping Stocks, Kaktum, Chimaise, Uefa Europa League
Row 7 - Iatia, Uefa Champions League, Blue Planet Foundation, Work in Progress, Xtale
Row 8 - Lexis Nexis, Cadem, Reddot Design Award, Cobalt, StumbleUpon
Row 9 - Firefox, TomTom, Finsoft, WikiTravel, Total
Row 10 - Filmax, Spheres, ACM Siggraph, Xerox, Spore
Row 11 - Microsoft Silverlight, Exfront, UT Starcom, Shinhan, Epsino
Row 12 - Infosalons, AT & T, Hyundai A-league, Maximus, Glass Earth Gold

thanks to Mattus from Sweden

Packaging 101: Got Fruit?g 101

These are some really cool packaging ideas from thedieline.com:

Japanese industrial designer Naoto Fukasawa has created a series of creative fruit juice packages.

“I imagined that if the surface of the package imitated the color and texture of the fruit skin, then the object would reproduce the feeling of the real skin.”



Samsung LED Viral

Peter Callesen A4 Papercut

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Amazing paper cutouts coming to life into 3D-objects.
“My paper works have been based around an exploration of the relationship between two and three dimensionality. I find this materialization of a flat piece of paper into a 3D form almost a magic process – or maybe one could call it obvious magic, because the process is obvious and the figures still stick to their origin, without the possibility of escaping.” -Peter Callesen

Grass Roots: the Leica LE 500

Yes, okay, 15 pixels, sure. Gadget-fed electronics, high text digital systems? Fine.

I will take a Leica anytime just like this one just to have the pleasure to look at it for hours.
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The Obama Brand

Okay, I promise that this is the last post  on something that happened yesterday. After all, we like to look at things that move forward on this blog so to contribute to the Obama brand here is a poster that was realized prior to his meeting in Berlin last year, it is obviously inspired by the Bauhaus era or even the Soviet constructivists.

obauhausjpg

In a different approach, guess what made the top of the list of the best innovative brands in 2008 for Fast Company Magazine? Obama. It is funny that I answered that question to my colleague Karthik in Mumbai late January when he asked me “in your opinion what is the best brand in the world?” The most striking phenomenon of 2008 in my opinion and also in Fast Company’s opinion is the surge of the Obama brand.
I am not talking so much about the rhetoric and the content but more on how the entire branding was carried and managed in such a short time to gather the trust of so many “consumers” around the world. You realize also that the brand is carrying more than a set of product or services but also conveys a certain philosphy and lifestyle either for the the new generation, or changes a concept. Just like Apple or Google, it defines something larger than life and is able to gather people that think alike to create communities become brand ambassadors.

Look at the slide show to discover the list of the 50 most innovative companies of 2008:

Fashion Week: Color Trends 2010

If you are familiar with the Fashion industry you know that the collections come out about a year in advance (last week was Fashion Week in Paris for Fall 2009) . There is also an entire segment of agencies that gravitate around the trend forecasting business which identify and develop and define trends for the coming year so the fashion industry can develop their collections accordingly. This generated by a small army of local trend spotters and traveling one that roam around the world in the hottest known spots (New York, Paris, Milan, London, Tokyo etc…) and the most emerging ones, (Mumbai, Shanghai, Toronto, etc..)

Here is a bet on Spring 2010, and let’s see if it will work:

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Make Something With Your Hands: Google Chrome

Interesting exploration of a life size photo shop desktop screen, in parallel the ad campaign ran in Japan by Google for its web browser Chrome seems to explore the same spirit of a return to the basic. Would it be that we are so engrossed in the use of technology that we are missing the craft of doing real painting with real brushes and colors? A client mentioned recently in a meeting that their sales people lost touch of their customers because they were communicating via emails only and rarely meeting face to face anymore.

I feel that a lot of designers are loosing touch with the process of making “things” because the only space left on their desks is for a screen and a keyboard. In this day and age of quick deadlines and the capture of drawn, scanned, and emailed projects, we have lost a little bit of the exploration that was coming through making  things and looking at the mistake then fixing them and building again.

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The Google ad is here: Google Chrome


Urban Camouflage

Urban Camo
urban camo