Aol is publicizing its rebranding effort, its not about communication anymore its about content, so the running man is gone.
I guess the capital A and the period slapped over a stock image makes for a quick branding. I am looking forward to the extended visual language to really have an opinion on this and curious how this is going to work out for Aol. here is a sample
Bring your social media habit to the old media.
unless you are in the meat business, in this case you still should go with the beef jerky business card.
So in case you didn’t know yet, everything needs a mirror or shiny effect. In 20 years from now we will remember how Web 2.0 you were.
thanks to Luba, here is a great summup on how to kill an idea.
There is a growing debate over who is in charge of leading the brand. As most of the advertising goes online and via online marketing iterations, some notable brands are making their digital shops the lead agency of record for their advertising campaign. here is an interesting article in AdAge and a serie of non-less interesting comments by readers. what is your opinion?
just use some plexi, IR leds and a projector for the touch screen:
and a little max/msp/jitter genius
anybody got a spare projector?
Not new but still visually attractive for you, social-media lover you. info design credits to theconversationprism.com
Laurent’s post on Sound + Water reminded me of the work of another Japanese artist Sachiko Kodama who is doing similar work but with ferrofluid.
Or we could just fill the pool with Non-Newtonian fluid and encourage people to “walk on water”.
Yuki Yamamoto unveil his liquid speakers at Tokyo Tide 2009. An interesting concept of combining sound waves with a liquid element. Now imagine a giant version of this in a swimming pool during a trade show cocktail…
The Art Directors Club just re-designed their identity & logo.
They went from the Albrecht Durer inspired
to the craptacular :
