Author Archives: admin

/ Wheels to Words: When Driving Becomes Writing

Two typographers ( Pierre & Damien ) and a pro race pilot (Stef van Campenhoudt) collaborated to design a font with a car. iQ font – When driving becomes writing / Full making of from wireless on Vimeo. You can … Continue reading

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/ New York City Ballet Commits the Ultimate PR Sin!

Today news broke from NYT that NYCB had laid off a large group dancers. http://bit.ly/KpQc7 Although this news is understand in a difficult economy especially for the Arts. Did NYCB handle the lay off in a professional manner? I think … Continue reading

Posted in marketing, New York, PR | 2 Comments

/ Sophie on Doug Simon Vlog

Sophie, the CEO and Founder of STC Associates, took an interview with Doug Simon for his video blog to discuss STC Associates, our global branding efforts and what sets us apart from other branding agencies. Check it out…. http://dssimonvlogviews.com

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/ Awesome optical illusion

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/ WANT!

Inspired by vintage printing blocks, this beautifully finished chest of 26 drawers is made from solid oak – the perfect place to file everything from A-Z!

Posted in design | 1 Comment

/ GM wastes no time re-branding itself

GM already has a new website up, explaning their vision for the new GM. Also make sure to check out the new commericals… http://www.gmreinvention.com/

Posted in marketing, PR | 3 Comments

/ Jet Blue Targets CEOs Affected by the Economy

JetBlue’s new print ad campaign. Does it take an economic downturn for companies to use aggressive marketing? If only more companies didn’t play it safe all the time.

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/ Google's first TV Ad

An interesting choice? http://bit.ly/iyXIT

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/ Finally creative subway advertising

Best use of advertising I have seen in a long time. What else are you going to do while riding the escalator down to the platform but look up?

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/ Love and Hate with Comic Sans

Comic Sans is a typeface for people that know nothing about type, and for most graphic designers it is a virus that wont go away and seems to be rapidly spreading. “Love it, love to hate it, or hate that … Continue reading

Posted in design | 3 Comments